Service 01
Meta, TikTok, Pinterest
Buying and weekly creative testing on the feeds your customers scroll.
Moves
Blended ROAS · CPA
Timeline
Live in week 4 · first read-out at day 30
Price
From €4,500 / month (Launch)
Lead
Tomás Lindqvist
We buy on Meta, TikTok and Pinterest for brands that judge ads by contribution margin, not by the ROAS column in Ads Manager. Most accounts we inherit have too many campaigns, too few creatives and budgets split so thin that nothing leaves the learning phase.
We consolidate to a few broad campaigns, feed them 20 to 80 new creatives a month and read results on blended ROAS and CPA across every channel. Each Monday you get a short note: what we launched, what we cut and what we test next. Big changes ship against a holdout, so a good week in the platform is never mistaken for a good week in the bank.
Account and pixel audit, including Meta Conversions API and TikTok Events API
Campaign structure built for signal: broad targeting, few ad sets, clean exclusions
Weekly creative testing with a fixed share of budget for new concepts
Budget pacing against agreed MER and CPA guardrails
Catalog ads for prospecting and retargeting
Creator ads through TikTok Spark Ads and Meta partnership ads
Pinterest for considered purchases like beauty, home and accessories
Monday note and live dashboard shared with your team
Audit — We read your accounts, pixels and last 90 days of spend, then mark the audiences and ads that don’t pay back.
Rebuild — We consolidate campaigns, fix event tracking and set the MER and CPA guardrails we will be judged on.
Test — New creatives launch every week in a testing campaign with a fixed budget share, and winners graduate to scaling campaigns.
Scale — We raise budgets in steps of 15–20% while blended MER holds, and pull back the day it doesn’t.
Work
Where
this
service
did
the
heavy
lifting.
Illustrative
DTC e‑commerce
9 months
Blended ROAS
1.8×
3.4×
CPA
−38%
Monthly revenue
+2.1×
A barrier-serum brand stuck at 1.8 ROAS with nine SKUs and one tired video. We rebuilt the offer around one hero product and shipped 60 creatives in 90 days.
Paid Social
UGC & Creative Production
Conversion Rate Optimization & Landing Pages
Read the case
Illustrative
Mobile apps
6 months
Cost per install
€3.90
€2.70
Trial to paid
11% → 17%
Monthly installs
+2.4×
A budgeting app paying for installs that never opened the app twice. We optimized to trial starts, fixed SKAN mapping and moved half the budget to TikTok.
Paid Social
UGC & Creative Production
Analytics & Tracking
Read the case
Illustrative
DTC e‑commerce
8 months
Orders on subscription
22%
38%
CAC payback, months
5.1 → 2.9
MER
2.2 → 3.6
A supplement brand with nine ad accounts, three agencies and 22% of orders on subscription. We made subscription the default and cut CAC payback from 5.1 to 2.9 months.
Paid Social
Conversion Rate Optimization & Landing Pages
Email & SMS Lifecycle
Read the case
Illustrative demo figures for fictional clients. Results vary with margin, market, offer and spend.
FAQ
Do we need to give you access to our ad accounts?
How many creatives will we get each month?
How do you decide when a test has a winner?
Paid Search & Shopping
The Growth Audit takes five working days and ends with a 90-day plan, whether you hire us or not.